Archive for the ‘Uncategorized’ Category

Black Friday Is On Thursday According To Walmart

Friday, November 18th, 2011

Are you shopping on Black Friday but do not want to wake up early in the morning for good deals? Well, sleep no more because this time you are leaving thanksgiving dinner straight to the stores. (more…)

Research Shows Social Media Marketing has Strong Impact on Retail Sales

Friday, October 21st, 2011

Social Media marketing has fought for and won a seat at the marketing table. It’s no longer an add-on or an experimental component of the marketing mix, and many companies are investing a significant chunk of their marketing budget in social media.
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Could Yahoo! Be For Sale?

Friday, October 7th, 2011

Falling market share and CEO’s being given the boot have decreased the value of Yahoo! lately, so could it be time for the board to consider selling the company?
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Using Content To Increase Sales

Tuesday, September 20th, 2011

When I was at a client’s User Conference earlier this year, Steve Farnsworth caught up with me and asked a question about using analytics to refine content for increased sales. I’m a big fan of repurposing content and I noticed that the video itself never mentions me or my name and that people who read Online Marketing Blog might not see it.
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Amazon Cuts Deal With California On Sales Tax Collection

Friday, September 9th, 2011

This means that the end of the tax free shopping on line party is starting to end, as Amazon cuts a deal with the state of California on collecting sales tax on sales to customers in the state. For Amazon retailers they should not see this, as it will be tacked on at the end of the bill and sent by Amazon to California’s empty tax coffers. What this means in the bigger picture is that this was an unwinnable battle, but one worth fighting.

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