Archive for the ‘Uncategorized’ Category

Taking Ownership Of Your Sales Process

Friday, August 27th, 2010

I just had a great interaction at one of my favorite lunch places–Market Street Eats–with proprietor Colin Rankin. (So great, in fact, that I’m putting off paying work with a big deadline because I feel inspired to blog right now.) I always have a great talk with Colin, and it’s often about the pleasures and perils of running your own business. In fact, I got two, maybe three blog  posts (the others to follow) out of that one interaction.

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Does Your Cost-Per-Click Stand Up Well?

Friday, August 20th, 2010

In parallel to developing my own products and promoting CPA offers, I’ve been promoting CPS (Cost-Per-Sale) offers since 2006.

I’ve been looking into doing more of such programs recently and have set up some sites which will be trafficked via SEO and social-based traffic. There will be more such sites being launched further down the pipeline.

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Expanding Your Sales And Marketing Background

Friday, August 6th, 2010

If you’ve ever watched a storm coming over the horizon, you’ll be right at home with the changes that are happening in marketing. Everywhere you look, marketing is undergoing changes. If you have the new skills required, it should be a smooth ride for you, but if you don’t, you might be in for a rocky ride. Read on to see what changes are coming and what you need to know to make a smooth adjustment to where marketing is headed.

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Increasing Your Sales During Big Events

Friday, July 23rd, 2010

Have you ever wondered whether big events have any effect on how marketers reach their audiences? Under normal circumstances, some people are clicking on your ads while others are riveted by something they are doing, and it all evens out, we assume. But what about when a big event is capturing the attention of a sizable chunk of the audience? A new study set out to answer that question during a recent World Cup soccer match, and what it found has an interesting lesson for marketers.

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How Groupon Leads In Their Industry

Friday, July 16th, 2010

In the discount world, lowest price is king.

In the online discount coupon world, Grouponhopes to be king via customer service.

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