Author Archive

How to Sell Anything Using Social Media

Friday, January 6th, 2012

One of my predictions for 2012 is that more people will come to understand that you can indeed do business using social networks and, frankly, I’m already seeing it.
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5 Stages of the New Sales Cycle

Friday, July 29th, 2011

Generating and converting leads is mostly what marketing is about. Creating happy customers is mostly what generates long-term profit.
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Content Marketing Has Changed The Art Of Selling Forever

Friday, July 15th, 2011

I’ve often said the difference between sales and marketing is that marketing owns the message and sales owns the relationship.
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