|
|
 |
B2B Marketing
Innovation, Guides, Information... |
Content Ideas
Creative, New, Fresh... |
CRM
Operational, Collaborative, Analytical... |
Customer Service
Tips, Training, Phone Skills... |
Finding Prospects
Suscriber Lists, List Brokers, Targeting... |
Internet Sales
Marketing Campaings, Boosting Sales, Opportunities |
Lead Management
Managing, Distributing Leads, Systems... |
Marketing
Strategies, Advice, Online... |
|
|
|
[2007-09-19] Lead management Far from an Easy Task
Companies that adopt effective lead management processes generate more revenue from their lead generation investment and have overall higher close rates on marketing generated leads than those that do not.
[2007-09-06] Content ideas for lead nurturing and tactics to use
When it comes to lead nurturing, I find that many marketers get stuck because they lack enough good content to do it consistently. My advice (if you plan to do it) is to start accumulating content and building your lead nurturing library ASAP.
|
|
