SalesNewz.com

Won’t it be just wonderful that every click that we get on our sites would turns into a customer. Afterall we work hard only to get more customers. Every visitor is a potential customer, so it is important that every click that we get must turn into a customer.

But ‘how’ that is the question. YSM here has offered ten landing page tips to turn your visitors into customers:

Ten tips to convert your clicks:
(more…)

In the first installment of this series on Forms, I talked about the critical role of usability testing in the development of good Form processes on the web.

Even after a Forms process roles out, a lot of the focus of analysis tends to be on its basic operational performance. Is a Form Page broken in some instances (usually because of untested field edits)? How long does it take users to traverse the Form? What error messages get triggered during Form completion? These are all important questions and they tend to get a lot of focus.

But one of the key real-world aspects of Forms behavior - and something that you absolutely CANNOT test in usability labs - is whether the Forms are doing a good job selling the product.

Forms aren’t supposed to sell the product, are they? As usual, I’m going to answer, “It depends.” (more…)